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Book 2) Comes Out 5pm CET, Sat Dec 13th

The Book + The Big Project I've kept secret for over a year comes out 5pm CET, Sat Dec 13th. There's a lot of fun surprises & bonuses for the first people here during the launch.


💪 2 years of work

✅ 7 full rewrites

🤓19 podcasts exclusive to the book (each is 1.5 - 3 hours long) with the best experts in nutrition & pro cycling.


Name a team that raced the Tour in 2025. There's probably a staff member from that team included.

🆓 Stuff & 💰 Stuff.

Way more than a book. Check Back 5pm CET Sat Dec 13th.

Save A Seat So You Don't Miss Out.

Save A Seat For The Launch Day

€0

Podcast Guests 👇

19 podcasts episodes exclusive to the book with the best nutrition experts in sport.


Each will slowly be revealed as launch day gets closer.

Asker Jeukendrup

  • Head of Nutrition Jumbo Visma/Visma Lease A Bike (2017-2024).


  • Head Of Nutrition For RedBull (All Of RedBull's Teams, Not Just Cycling) (2025-Present).


  • Founder of My Sport Science.


  • Performance Manager for the Dutch Olympic Committee.
  • PHD in Carbohydrate & fat metabolism during exercise.
  • Became the youngest ever professor at the University of Birmingham (age 35).
  • Director of the Human Performance Lab at University of Birmingham.
  • Author of 9 books on sports nutrition.
  • Over 200 peer reviewed journal articles on exercise & sports nutrition.


Martijn Redegeld

  • Former Head of Nutrition at Jumbo Visma (2020–2024)
  • Nutritionist at Deceuninck - Quickstep (2017-2019)
  • Head of Amacx Sports Nutrition Performance Program (2024–Present)
  • MSc in Nutritional Physiology, Wageningen University
  • IOC Diploma in Sports Nutrition
  • 16 years optimizing nutrition for pro cycling teams (2008–2024)


Aitor Viribay

  • Former Head of Human Science, INEOS Grenadiers
  • Former Nutrition Lead, Astana Pro Team
  • Former Nutritionist, Deceuinck Quickstep
  • PhD in Exercise Physiology and Metabolism, University of León
  • Aitor left cycling for trail running where he’s now the global sports performance director at Salomon where he helps the best Salomon athletes.

Andrea Flores

  • Nutritionist at UAE Team Emirates
  • MSc in Sports Nutrition
  • IOC diploma in Sports Nutrition


Andy Sparks

  • Head Of Research Innovations at Maurten
  • Honorary Visiting Research Fellow, Liverpool John Moores University
  • PhD in Exercise Physiology, Liverpool John Moores University
  • 25 years researching sports nutrition and endurance performance
  • Published 35+ papers on sodium bicarbonate and cycling nutrition

Nicki Strobel

  • Nutritionist & Chef at Israel-Premier Tech
  • Former Nutritionist at Team BikeExchange
  • Former Nutritionist at team UNO X
  • BSc in Clinical Nutrition, University of Agder
  • MSc in Public Health, University of Agder
  • Over 10 years optimizing nutrition for pro cyclists

Tim Podlogar

  • Former Nutritionist, Red Bull-BORA-hansgrohe (until 2024)
  • Nutritionist, Tudor Pro Cycling (2024–present)
  • PhD in Exercise Physiology, University of Birmingham
  • Published 20+ research papers on carbohydrate metabolism and cycling
  • Head of R&D, Nduranz Sports Nutrition

Mike Posthumus

  • Head of Performance, Specialized Factory Racing
  • Associate Professor, University of Cape Town
  • PhD in Exercise Science, University of Cape Town
  • Diploma in Sports Nutrition, International Olympic Committee
  • Over 15 years coaching pro cyclists and researching cycling nutrition

James Moran

  • Head of Nutrition at UNO X
  • Former nutritionist for INEOS
  • Nutritionist for British Cycling & Team GB
  • Works as an expert for Science In Sport
  • Over 10 years experience in clinical nutrition & pro sport.
  • Masters In Sport Nutrition

More Guests Will Be Revealed Every Day 😉👊

See you 5pm CET, Sat Dec 13th