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Mindless Eating - Book 2

Available Inside SKOOL 4 Cyclists


This is everything I did regarding Food & Training to lose 3-5 kilos of weight and break the records up Alpe D`Huez, The Stelvio & The Mortirolo. I'll show you everything I did & how to set it up for yourself.


There's also a mega podcast library included. Each episode is 1.5 - 3 hours long, with nutritionists, doctors and researchers from almost every World Tour cycling team so you can hear how they do it for the best cyclists in the world. This podcast library is insane and exclusive to this book (scroll to see the lineup).


1) Step by step as easy to follow as IKEA instructions.

2) Habits not diets.

3) Stories not studies, to make it more motivating & easier to understand.

4) A mega podcast library only available in this book.


Everything I did & all the challenges & programs I've given to those I've helped. If you're a coach, you can steal my work to help your athletes. I just hope you give me credit 😉👊


The magic of this book is in the application. Making it mindless to get it right.


Book Contains 3 Versions

1) 🎧 Audio Book (includes podcasts)

2) 📖 E Book

3) 🎧 ➕ 📖 Video Series for those who like to read & listen at the same time (my favourite version for better focus).

➕ 🎥 Video of all podcasts.

The Podcasts Included In The Book. 👇

My work rests on the shoulders of others.


Each episode is 1.5 - 3 hours long.

Asker Jeukendrup

  • Head of Nutrition Jumbo Visma/Visma Lease A Bike (2017-2024).


  • Head Of Nutrition For RedBull (All Of RedBull's Teams, Not Just Cycling) (2025-Present).


  • Founder of My Sport Science.


  • Performance Manager for the Dutch Olympic Committee.
  • PHD in Carbohydrate & fat metabolism during exercise.
  • Became the youngest ever professor at the University of Birmingham (age 35).
  • Director of the Human Performance Lab at University of Birmingham.
  • Author of 9 books on sports nutrition.
  • Over 200 peer reviewed journal articles on exercise & sports nutrition.

Aitor Viribay

  • Former Head of Human Science, INEOS Grenadiers
  • Former Nutrition Lead, Astana Pro Team
  • Former Nutritionist, Deceuinck Quickstep
  • PhD in Exercise Physiology and Metabolism, University of León
  • Aitor left cycling for trail running where he’s now the global sports performance director at Salomon where he helps the best Salomon athletes.

Martijn Redegeld

  • Former Head of Nutrition at Jumbo Visma (2020–2024)
  • Nutritionist at Deceuninck - Quickstep (2017-2019)
  • Head of Amacx Sports Nutrition Performance Program (2024–Present)
  • MSc in Nutritional Physiology, Wageningen University
  • IOC Diploma in Sports Nutrition
  • 16 years optimizing nutrition for pro cycling teams (2008–2024)


Andrea Flores

  • Nutritionist at UAE Team Emirates
  • MSc in Sports Nutrition
  • IOC diploma in Sports Nutrition

Andy Sparks

  • Head Of Research Innovations at Maurten
  • Honorary Visiting Research Fellow, Liverpool John Moores University
  • PhD in Exercise Physiology, Liverpool John Moores University
  • 25 years researching sports nutrition and endurance performance
  • Published 35+ papers on sodium bicarbonate and cycling nutrition

Nicki Strobel

  • Nutritionist & Chef at Israel-Premier Tech
  • Former Nutritionist at Team BikeExchange
  • Former Nutritionist at team UNO X
  • BSc in Clinical Nutrition, University of Agder
  • MSc in Public Health, University of Agder
  • Over 10 years optimizing nutrition for pro cyclists

Tim Podlogar

  • Former Nutritionist, Red Bull-BORA-hansgrohe (until 2024)
  • Nutritionist, Tudor Pro Cycling (2024–present)
  • PhD in Exercise Physiology, University of Birmingham
  • Published 20+ research papers on carbohydrate metabolism and cycling
  • Head of R&D, Nduranz Sports Nutrition

Marc Fell

  • Nutritionist at INEOS Grenadiers
  • PhD in Exercise Metabolism and Nutrition, Liverpool John Moores University
  • Over 10 years optimizing nutrition for pro cyclists, Premier League football, and Olympic athletics
  • Researches ketone supplements and high-carb fueling for endurance performance

Allen Lim

  • Founder, Skratch Labs
  • PhD in Integrative Physiology, University of Colorado Boulder
  • Former Sports Scientist and Coach, Phonak, Garmin, and Radio Shack pro cycling teams
  • Consulted for US Olympic Cycling Team (2012, 2016) and Chinese Olympic Team (1996)

Dana Lis

  • Nutritionist for the Golden State Warriors (NBA team)
  • Former nutritionist for Israel Start Up Nation.
  • PhD in Health Sciences, University of Tasmania
  • Graduate Diploma in Sport Nutrition, International Olympic Committee
  • Registered Dietitian, College of Dietitians of British Columbia
  • Certified Specialist in Sports Dietetics (CSSD)
  • Over 15 years supporting Olympic and pro athletes
  • Published 15+ research papers on low-FODMAP diets and performance


*From How To Become A Pro Cyclist - Book 1* 👇


"Dana was the smartest person I'd ever spoken to regarding nutrition" - This is that Dana & this episode is almost 3 hours 😉


Lewis A. Gough

  • PHD in exercise science
  • Professor at Birmingham university
  • University academic lead for the research excellence framework
  • Course lead for the masters by research course
  • Advises many of the best sports teams in the world to bring research to application
  • over 50 internationally peer reviewed papers.

Mike Posthumus

  • Head of Performance, Specialized Factory Racing
  • Associate Professor, University of Cape Town
  • PhD in Exercise Science, University of Cape Town
  • Diploma in Sports Nutrition, International Olympic Committee
  • Over 15 years coaching pro cyclists and researching cycling nutrition

Gemma Sampson

Nutritionist at the following teams

  • DSM Firmenich
  • Team Bike Exchange
  • Team Dimension Data
  • Cycling Australia
  • Zwift
  • American Magic


  • Doctorate in Applied Sport and Exercise Science, Liverpool John Moores University
  • MSc in Sports Nutrition, Liverpool John Moores University
  • Over 12 years optimizing nutrition for pro cyclists and elite athletes
  • Multiple published research papers

Alan McCubbin

  • Accredited Sports Dietitian (SDA Fellow) with specific expertise in ultra-endurance athletes
  • 20 years experience in clinical and sports nutrition practice and management.
  • PhD in Sports Nutrition, Monash University
  • Former president of Sports Dietitians Australia
  • Consultant, Triathlon Australia’s High-Performance Program (Tokyo 2020, Paris 2024)
  • Published 21 research papers on sodium and hydration in endurance sports


Santiago Fernandez Pola

  • Nutritionist at Team Jayco AlUla
  • MSc in Human Movement Sciences, Maastricht University
  • Registered Sports Dietitian, Netherlands
  • Over 5 years optimizing nutrition for pro cyclists

Harvey Fortis

  • PhD in Exercise Physiology, Nutrition, and Endocrinology, Liverpool John Moores University
  • Nutritionist - Total Endurance Nutrition.
  • BSc in Sport & Exercise Sciences, Liverpool John Moores University
  • MPhil in Exercise and Health Metabolism, Liverpool John Moores University
  • Postgraduate Diploma in Sports Nutrition, Institute of Performance Nutrition
  • Over 5 years fuelling elite ultra-endurance cyclists, triathletes and runners

Judith Haudum

  • Nutritionist for several men's & women's pro teams & Olympians
  • Nutritionist & sports scientist for the Austrian cycling & skiing federation.
  • Founder of Sportnutrix


James Moran

  • Head of Nutrition at UNO X
  • Former nutritionist for INEOS
  • Nutritionist for British Cycling & Team GB
  • Works as an expert for Science In Sport
  • Over 10 years experience in clinical nutrition & pro sport.
  • Masters In Sport Nutrition

Reviews

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This book is an essential work for anyone who wants to improve their performance, body, composition, and health. It is a treasure trove of practical approaches to diet on and off the bike and translation of those to training!

Jim Slauson, MD

5 stars

Jim Slauson

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I’m absolutely loving the book and enjoying engaging with other likeminded people on Skool.


I read the book via the videos on skool (listen and read on screen - this is a phenomenal way to consume it!! I found this the best way to absorb the information and then go back through after via e book or audiobook versions.)


The book is laid out so simple, step by step to ensure you understand each chapter and each chapter helps you piece together the next. Like Ikea furniture instructions!!!! I have gained a lot from this book and been able to lay out systems to ensure I'm getting the most out of my training, fueling effectively and cutting out all the unnecessary bits in our diets.


There are lots of tips in this book not only to help get your nutrition right but how and examples of Jack's training days with meals to help you get an idea of what's right and wrong.


Everything you can possibly think of is covered in this book. On top of all that the book comes with podcasts from leading nutritionists and experts within the professional cycling bubble but also from other sports which are super interesting. You wont be dissapointed with this one and can further your understanding on the true pinnacle of where Nutrition is at right now to help you be your best self. Enjoy!

Josh Hall

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Mindless Eating for Cyclists was a complete game changer for me.


I started applying the ideas right away and immediately noticed changes — my weight began moving in the right direction without stress, and my recovery improved so much that I was suddenly able to complete training sessions well above the level I thought I could handle. It felt like someone finally explained fueling in a way that actually fits the life of a cyclist, not a diet plan.


The way he broke things down made it simple, doable, and surprisingly effective.

It’s one of the few things I’ve tried where the results showed up fast and kept building. Jack, thank you — it genuinely made a difference in both my riding and day-to-day life.

See you on Skool,

Demetre.

Demetre K

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I have listened to Mindless Eating a couple times now. This book has taught me how to properly fuel for my rides and how to time my carb intake before and after riding. I also learned that I was consuming too much fat. My riding has improved along with my recovery after rides since I started implementing what Jack teaches in the book. I have lost 3kg in the last month and I am not even thinking about it. Mindless Eating is an easy to follow book that I would recommend to anyone looking to take their cycling performance to the next level.


5 stars for sure.


I also love using Skool and go on about twice a week to keep learning more and always get tons of new golden nuggets.

Ryan Davies

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I found it really useful especially now coming from the offseason I can start getting the basics right before peaking with nutrition more towards race season.


I think the book will really help when you are doing maybe 90% right but you want to be able to finish the goal you set and with this it can be done on an autopilot, no need to calorie count everything but doing checks here and there to dial it in.


The podcasts with nutritionists are great. Really good insight into what each of the teams is doing and from there everyone can get some inspiration so they tailor the nutrition with training strategy- UAE/Visma.


I would highly recommend this book to everyone who’s interested in learning about nutrition in sports.

Filip Saidl

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I love the new ideas about carb-loading and they make a real difference. Two days of loading always left my body feeling heavy and kind of “bloated,” so I’m excited to see how reducing it to one day—just as described—will work for me.


I also really like the suggestions on how to fuel during long training rides. I prefer riding without coffee stops, and luckily I have a training buddy who feels the same way, so it fits perfectly.


I really appreciate Jack's communication style and how clearly he explain things. It makes it easy for me to understand. Sometimes it’s hard to follow advice when it’s too technical or full of terms I don’t know, so this approach helps a lot.

Kai Hagenah

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I would give it 5 stars, because I thought it was really helpful for me. It was rich of advices, experience and all was resumed very well. I really liked that so many common mistakes are included for many different circumstances.


Overall, i think that the first and now this second book are always money well spent.

Tommaso Alunni

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I've only read the first several chapters and it has already helped me gain a much better understanding of where I was going wrong with my nutrition. Everything has been really well explained so far and I’m excited to learn more! 

Skye Bruggeman

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Book is very well organized and most importnat Jack put there every circumstance that could be, its superr simple and enjoyable to listen, I dont know anyone who doesnt love Jacks voice:)


For me the most helpful thing was fueling trainings and being able to train more and recover faster but there are far more stuff in book, you should buy it

Hadi Goro

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I love the book and I love listening to the podcast Asker J and looking forwards to listening to the rest.

Many many thanks for your work

Ansgar Ravndal

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Deep dive into real life nutrition for cyclists

A treasure trove for cyclists who are serious about this topic, from the system for shedding those last few pounds to reach race weight, to the details and protocols for taking supplements.


Jack moves beyond the current state of knowledge to the reality of "what the pros actually do today." As an Add-On Jack adds Interviews of nutrition specialists from pro teams in long podcasts to back up his ideas and experience with what those front line pros do.


The book offers interesting insights, always with a very practical focus, so that even ambitious amateur athletes can extract what can personally help them.


The book is not a scientific publication, but rather a "field guide" for the practical day-to-day life of an athlete. Entertaining, detailed, and honest! A must-have for anyone who dares to take the deep dive.


5 out of 5 for the concerned athlete

Oliver Hinz

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5 stars


I love the book. So much information.


I absolutely loved the book Mindless Eating for Cyclists, and am finding it extremely helpful in my own training and racing. The fact that it’s in audio format is fantastic. It truly feels like Jack Burke, the author, is talking directly to the reader, sharing stories and anecdotes about his own experiences in training and professional racing, really bringing the content to life.


This book is incredibly specific, giving the reader exactly what they need to know to fuel long training rides and races. The concept of "Mindless Eating," as described in the title, is brilliant — relaying how easy it is to figure out what to eat in anticipation of the following day's riding. 


Jack makes the excellent point that, just as cyclists quickly learn how to dress for each type of weather, we should be adjusting our nutrition for each upcoming workout or race.


This is the real deal. It’s exactly how pro cyclists get lean and fuel for maximum performance and recovery.

Geoffrey Chandler

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I wanted to get Mindless Eating, to try and help me get to my ideal

race weight, but ended up with so much more.


The book looks holistically at how you can fuel to get to your best performance, and

not just to get you to the right weight. And it explains everything in

an easy to follow manner, so I finished reading confident that I now

know enough to get the best out of myself eating wise.


5/5 stars

Thomas Gummerer

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I love the book. It's awesome.


Jack takes an actual, gray, middle ground position in a field dominated by, in my opinion, two stances: starve yourself or eat as much as possible and be healthy but maybe a little fat. Jack does a really fantastic job weaving together the latest studies and the day to day practices of actual World Tour Pros and teams to build a really solid, healthy blueprint for endurance fitness, with relevance beyond cycling to running, ski mountaineering, and other endurance sports.


If you're someone keen on supplements and ketones and other hacks, this book will pay for itself in the money you will save on not buying half that stuff. Thanks for putting this together Jack!


Five stars

Jack Kuenzle

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This book has been a game changer for me. It's not so much that there isn't anything I've heard or read before, it's that it's presented in a way that makes sense, is easy to follow, and most importantly, inspires you to follow it.


Having nutrition broken down in such a basic way helped me more than anything else. I always struggled with questioning myself as to whether I was doing the right thing or if I was missing something. My biggest takeaway from this book was the confidence it gave me that following these basic strategies works, and they do! I haven't even implemented everything yet, and I've already seen huge changes in body composition (down almost 5lbs) from following the most basic principles presented in the book. I've litterally only properly engaged with the first two hours of content, and I've seen huge changes. 

Peter MacGregor

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You won‘t reget it


I think the value for that knowledge you can get in Jack‘s book is unbeatable.


If you are struggeling with food or the fueling on the bike you will get all the answers in this book. After you finished it - there are no excuses anymore, because you know nearly everything you need.

Konstantin Karasek

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I loved the book.


There’s a lot of nutrition advice out there on the internet, and a lot of it conflicting. Save yourself the anguish and get 99% of your knowledge (with endurance sports performance in mind) from here and you can’t go far wrong.


5 stars.

Jack Rootkin - Gray

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For me it was a briliant and really helpful book – easy explained and very good understandable. The advices are simple or

sounded simple at least, but now its up to me or to every user to follow them.

I think, the book is a really good guide for pros and also for amateurs, who haven’t had much experience with proper sports nutrition. 

After reading it, nutrition will no longer seem like a dark and complicates subject.

You will understand that anyone can integrate good nutrition into their daily life with simple tricks and a relaxed attitude.

If anyone needs a reading recommendation, I'd say: Buy the book "Mindless Eating" by Jack Burke. 

Angelika Gasteiger

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This book is amazing for optimizing nutrition in cycling. Jack has a unique perspective as a world-class cyclist himself, which he has coupled with his extensive conversations and interviews with other top-level professionals, and here distilled into simple, actionable advice.


Armed with the information from this book, I have personally been able to modify my dietary habits to yield greater leanness than I have ever seen before, without being hungry or losing performance, all in a way that feels easy, healthy, and sustainable. Highly recommended


- five stars.

Nick Bishop

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This book is the only nutrition guide you'll ever need as a cyclist or endurance athlete.


The level of detail provided is unmatched with what you can find on the internet.

I would say this book is even more valuable than getting a personal nutritionist. I think finding a good sports nutritionist is quite hard these days and this book gives you all the information you need to be able to perform at your best. I still think working with a qualified person is valuable, but only after you've gone through this whole book.


Highly recommended for anyone serious about improving performance through nutrition.


I give this 5 out of 5 stars.

Victor Aron

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— 5/5 Stars

The value of this book and audiobook is honestly hard to put into words. What Jack created here is something a “normal” working person simply couldn’t figure out alone—at least not without years of trial and error. The structure, clarity, and practical relevance are outstanding.


I devoured the first part—the podcast chapters—on several long drives. I felt bad at times because I couldn’t take notes while driving, but I was so eager to absorb everything that I didn’t want to wait until I might find the perfect quiet moment. I replayed several chapters multiple times, and even during a long-haul flight I went back through key sections, took notes, and turned them into a short guideline for myself.


I learned a tremendous amount.

The range of topics is impressive. Every major area that matters for cyclists is covered.


For me personally, the basics were the most valuable. I consider myself to be riding at a reasonably high level compared to the general population, and with limited time—family, a demanding job, and life in general—I need to focus on what truly moves the needle. The basics are exactly that, and as explained in the book, they’re often overlooked.


I’ve never been the type for heavy supplementation. Apart from vitamin D, the occasional salt tablets and BCAAs during sessions, I’ve always preferred to keep my body as “clean” as possible. So I’ll be honest: the supplement chapters were less relevant for me, and I skipped a few of them. But that’s simply personal preference, not a criticism.


What truly shifted my perspective was the combination of fueling during sessions and maintaining a shorter eating window. I used to underfuel on the bike—especially toward the end of my rides—because I wanted to “save calories” for later. It backfired every time. Although I always reached my race-season weight again, the off-season was a struggle. Over the past years I added roughly 6 kg each winter, which I could drop again, but only with a level of discipline that constantly drained me.


The approach in this book changed that. The tighter eating window works incredibly well for me—something I never thought possible. Skipping meals throughout the entire day never suited me, but skipping breakfast and waiting until midday works beautifully. I even laughed at myself when Jack described inhaling food like a horse—I saw myself 100% in that description. And the shift from “refuel later” to “fuel during” has been a game changer. My sessions burn around 1000 calories per hour at higher intensities, and trying to compensate after the ride threw me completely off balance. I even went through a phase after my last race block this September where I craved Nutella so badly that I ate multiple jars in a short period of time. Now, with proper fueling during rides and a structured eating window, the system finally feels stable. I feel in control again.

Florian Sauer

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I don’t say this lightly: Mindless Eating is the most useful nutrition resource I’ve ever come across.


What makes it special isn’t just the information — it’s Jack. He doesn’t preach, he doesn’t overcomplicate things, and he doesn’t hide behind trends. He just shares what he’s learned — through his own journey, a lot of trial and error, and years of working with real people.


This book works whether you’re a complete beginner, a serious amateur, or a professional competing at the highest level. Jack has a rare ability to simplify what you need to eat, in what quantities, and why — and make it specific to YOUR physiology, YOUR goals, and YOUR ambitions.


There’s no shortage of science-based nutrition content online, but so much of it never makes the jump into real life. This book does. It turns science into something practical, relatable, and usable — and for the first time, nutrition no longer feels like a 'dark art.' I feel like I understand nutrition because of THIS book. I’m genuinely grateful I got this book.


Bottom Line...If you care about getting faster, this is the best money you can spend.

Jack Thompson

How To Get Everything For Free.

By the end I no longer wanted to release the book because these are all my secrets and I'm still an athlete trying to win. Originally the book was never going to be released or cost €680.

That's why the book is now available in SKOOL 4 Cyclists.

I never forgot about younger me who couldn't afford a phone for my first 5 years in Europe but was willing to run through walls to chase his dream & just wanted some help. With Skool, now I can give it all away for free to anyone who can consistently try for 90 days in a row.


In SKOOL 4 Cyclists you can purchase or earn the book by winning the challenge.

  • Book alone - $136
  • Book + Podcasts - $196
  • Win it all + 3 months in skool for free if you win the challenge.

To win the challenge

  • 90 days (minus 2 free strikes)
  • post a journal entry every day (3 goals for tomorrow and if you did what you said you would today)
  • post, comment or like on other members posts.

(sign up for SKOOL 4 Cyclists & you have 5 days to decide to try the money back challenge)

SKOOL 4 Cyclists

The easiest & fastest way to get better is being around those ahead of you.

This is the group for that. Let the group drag you up faster than you ever would on your own. 🚀🔥


What You Get

  • One on one help. Every Day. 👊
  • Be in a community of people who train too much & love to learn. 🔥
  • It's as easy as opening Instagram or Spotify. ✅
  • Wayyy more exclusive podcasts 🤓
  • The Stuff Too Good For The Podcast Goes In SKOOL 😉🚀
  • Option to try the Win Your Money Back Challenge to get the book & 3 months in Skool for free. Sign up & you have 5 days to decide to try the challenge.
  • Cancel anytime. No minimum commitment 😊👊.


Refer A Friend Who Wins & You Win Too. 🎉

If you're a coach, parent or friend who tells someone to try the challenge & they win & said you referred them at the start, you win the book + 3 Months in SKOOL 4 Cyclists as well.


If you've ever wanted mentors, here is your chance to build relationships with them.


Click To Join SKOOL 4 Cyclists.

Description

🫤 I was a pro cyclist for 8 years but struggled with my weight even though I thought I knew a lot about nutrition & training. Anytime I tried to lose the last few kilos, I'd struggle to keep the training quality up. Then, I'd get fed up and go back to "eat more, train more" making me strong, but always a few kilos heavier than my ideal race weight.


🤔 After I retired, I stopped trying so hard, some good habits stuck around and I got leaner than I'd been most of my career while focusing on it the least.


🧨 I lost weight without trying & just exercising for fun.


🚀 When I started training properly again, I won some of the biggest amateur races in Europe then broke the records up the 3 most famous climbs in cycling, The Stelvio, Alpe D`Huez & The Mortirolo.


I knew a lot of “information” but the confusion came around the application. Everything clicked for me after I retired and really got it. The power numbers stayed the same but I dropped 3-5 kilos of weight.


💪 This book is everything I did regarding food & training to get those results.


😉👊 I will show you and teach you everything I did.


Nutrition Through Habits.

The magic of this book is not a diet or special tricks, there are none & diets don't last. I got leaner without trying as hard through habits I set up to give me more time to train since I was no longer a pro and was more time crunched.


Each chapter is laid out as simple to follow as IKEA furniture instructions to set up habits and lifestyle structures so you don't need to think about weight loss or nutrition,

it's just how you eat & live.


Habits, not diets or discipline.


Join SKOOL 4 Cyclists

2 Options To Get The Book. With or Without SKOOL.

The book is cheaper & you get way more in SKOOL 4 Cyclists because it allows those willing to really try to get everything for free.


However, there are still 2 options.

(original) The Book ➕ Podcasts - €680

  • without Skool


(recommended) SKOOL 4 Cyclists

  • Everything in SKOOL 4 Cyclists
  • Option to purchase the book alone - $136 or with podcasts - $196
  • Option to try the win your money back challenge to get it all for free. Sign up & you have 5 days to decide to try the challenge

Non SKOOL 4 Cyclists Members

€680
Or $136 inside SKOOL 4 Cyclists.

Money Back Guarantee. 👊

There is only a money back guarantee in the win your money back challenge because once you know this stuff, you can't un-know it. However, if you try the challenge & make an effort but feel I didn't put in the same effort as you or it wasn't worth it, you can tell me on day 89 and 23 hours, you want your money back.